The University of Florida Recreational Sports is excited to host the inaugural SEC Recreation Summit 2025. The event will take place on-campus at the Southwest Recreation Center and the Center for Outdoor Recreation and Education.
We look forward to welcoming you to the Sunshine State, Gainesville, Florida, from May 18 – 20, where you’ll have the opportunity to collaborate, innovate, and network with your SEC colleagues. The summit will cover topics such as fitness, facilities and operations management, program implementation, sports management, and critical thinking, among others. Participants will also gain insights into emerging trends, best practices, and valuable lessons learned.
Please submit your registration by Monday, April 21, 2025. The registration link will be sent to your Director for distribution. For questions regarding registration, please contact Cat Cramp at ccramp@ufl.edu or 352.273.2423.
The SEC Recreation Summit would like to thank the following organizations and companies for their sponsorship and contributions to the summit, the development of our professionals, and the advancement of the field of Collegiate Recreation. Check out our wonderful sponsors below.
Description: Come spend a day floating down one of Florida’s most diverse and gorgeous rivers! A beautiful canopy of trees surrounds the Ichetucknee River, which is home to diverse wildlife. Enjoy the sun, cool spring waters, turtles, birds, and maybe even otters as we explore and tube down the river!
Description: Ride the waves of the beautiful Atlantic Coast and soak up some sun! This beach day getaway is sure to be both relaxing and exciting as we surf and chill out in beautiful St. Augustine, Florida. No prior surfing experience is necessary.
Description: Enjoy some of Gainesville's natural beauty as we journey along a boardwalk to La Chua Trail in Payne's Prairie State Park! Have the chance to see wildlife including alligators, water snakes, a huge variety of birds and more.
Description: Ready for an adventure? Head to Lake Wauburg and make the day your own! Cruise the waters at North Shore, challenge your SEC friends to some lawn games, and if you're up for it—take to the air on our aerial adventure course. Fun is waiting for you! Participants can take the shuttle or drive themselves to Lake Wauburg.
Description: Explore the recreation facilities at the University of Florida with a guided tour of UF RecSports, showcasing Southwest Recreation Center, Student Recreation & Fitness Center and multiple outdoor recreation venues. Then, step inside Ben Hill Griffin Stadium for an exclusive Gators Game Day Locker Room Tour ending at the field level for a great photo opportunity.
11:30 am - Outdoor adventures. Please see pre-summit activities tab for for times & registration information
11:30 am - Facility tour (Courts 5&6) presented by EGym - Make sure to register!
6:00 pm - Welcome/Dinner (Courts 5&6)
8:00 pm - Social sponsored by Mondo and Smith Group (Courts 5&6)
6:30 am - Early morning workout: Cycle (Activity Room 1)
8:00 am - Breakfast sponsored by RecRe (Courts 5&6)
9:00 am - Hot Topics
From Panic to Plan: Crisis Response in Collegiate Recreation (Courts 5 & 6)
Description: What would you do if a crisis hit your department today? Whether it’s a medical emergency, mental health incident, or a large-scale threat, the way you prepare, lead, and support your team matters. This participatory session will dive into conversations around the essential elements of crisis management in collegiate recreation—from building a solid plan, to leading through the chaos, to processing what happens after. You’ll walk away with strategies from others for building readiness, leading under pressure, and supporting your team through it all before, during, and after a crisis. Presenter: Laura Hall (University of Florida)
The Evolutionary Experience of a Student Employee Professional Development Curriculum (Arena Meeting Room)
Description: Collegiate recreation programs have the potential to support student employee professional development as well as a sense of connection and belonging. This presentation will explore the evolution of the Student Employee Professional Development Curriculum at the University of Mississippi through two dissertation projects and the evaluation of the student employee experience. Presenters: Dr. Amanda Alpert Jessee (University of Mississippi) and Dr. Peter Tulchinsky (University of Mississippi)
Revenue Generation and Fundraising: Ways to Support your Department (Activity Room 1)
Description: Budget reductions, cutbacks, and funding shifts have become common challenges on many campuses, impacting our programs, facilities, and services. Is your department looking for innovative ways to financially support its mission? Join us to explore how friendraising, fundraising, relationship building, and corporate support can help bridge those budget gaps. Presenters: Cat Cramp (University of Florida), Randall Ford (University of Texas), and Kari Terry (University of Texas)
10:00 am - Unit Area Roundtables
11:00 am - Position Based Roundtables
12:00 pm - Lunch sponsored by Brock
1:15 pm - Invited Session
AI: Fitness Trend or Danger Zone? How the Smartest Tool Could Break Us or Build Us (Courts 5 &6)
Description: We are living through a defining moment—not just in technology, but in how we choose to work, lead, and live. Is AI the greatest productivity breakthrough ever... or the final push into burnout for American workers? This session explores how AI is reshaping campus recreation—from predictive fitness trends to operational overload—and asks whether we’ll harness it to elevate well-being or unknowingly double down on an unsustainable grind. Presenter: Kelly Kidd (EGYM)
Wellness and Recreation, Recreation and Wellness: An Obvious Merger with an Unclear Path (Activity Room 1)
Description: The session will specifically discuss the recent merger of Health Promotion and Wellness Services with Campus Recreation at Auburn University. We will discuss the history, the reasons behind the move, finances, challenges, opportunities, and lessons learned from peer institutions that have undergone similar mergers. We'll share insights from conversations with other schools that have combined wellness and recreation, which may be valuable for those currently working through this process or exploring such a possibility on their own campuses. Join us for a peek behind the curtain to a project that is really starting to take shape since 2023! Presenter: Eric Smith (Auburn University)
2:30 pm - Unit Area Roundtables
3:30 pm - Snacks sponsored by Shake Smart (Courts 5 & 6)
3:45 pm -Position Based Roundtables
6:00 pm - Dinner sponsored by Matrix
After your travels, unwind with us and connect with fellow recreation professionals over a delicious dinner. Here’s to a fantastic conference filled with shared insights, inspiration, and the spirit of SEC collaboration!
6:30 am - Early morning workout: Hatha Yoga (Arena Meeting Room)
8:00 am - Breakfast sponsored by SourceWell (Courts 5&6)
9:00 am - 11:00 am - Showcase
The SEC Showcase will highlight promising practices implemented by rec departments across the conference. Eight institutions (four per Showcase session) will feature their unique programs in a series of 10-minute presentations, allowing attendees to learn about some of the innovative concepts in our field through a quick, concise presentation format. Attendees who go to Showcase 1 for the first session will go to Showcase 2 for the second session. Attendees who go to Showcase 2 for the first session will go to Showcase 1 for second session.
Showcase Group 1 (Courts 5&6)
Showcase Group 2 (Arena Meeting Room)
11:00 am - Directors Panel Presented by Kimley - Horn
12:00 pm - Lunch sponsored by ECORE/Depart
Room block held until April 18th, 2025
$159 per night
9 minute walk to the Southwest Recreation Center
1714 SW 34th Street, Gainesville, Florida
352.371.3600
Room block held until Friday, April 18th, 2025
$124 per night
15 minute walk to the Southwest Recreation Center
3743 Hull Road, Gainesville Florida
352.378.1100
Gainesville Regional Airport - 8.7 miles from the Southwest Recreation Center (20 minutes). Closest, may be more expensive.
Jacksonville Airport - 84.8 miles from the Southwest Recreation Center (1 hour 35 minutes). Second closest, involves interstate and rural highways which could involve traffic.
Orlando International Airport - 119.3 miles from the Southwest Recreation Center (1 hour 48 minutes). Long security lines, will involve tolls, and potential high levels of traffic.
Tampa International Airport - 134.3 miles from the Southwest Recreation Center (2 hours). Still hit traffic, easier driving route to Gainesville on I75.